Ever since the introduction of online Search Engines (I’m looking at you Yahoo and Ask Jeeves), the methods in which people browse for information has been constantly changing course. This changing pattern has only been accelerated by COVID-19, with the number of certain Google searches, such as ‘takeout restaurants’, increasing by over 5,000%. It is […]
Today is National Proofreading Day, and every year on 8th March it highlights the importance of mistake-free writing. Corporate Trainer Judy Beaver created National Proofreading Day in 2011, choosing the date of her mother’s birthday, to honour her mother and her love of correcting people. It pays to review your letters, documents and website content
So, you have a beautiful website design, have sorted out your hosting and domain management and ensured your Digital Marketing is up to par. But what’s missing? Think Cyber security. Cyber security is just as important as all of these elements. Without it, your business could face serious repercussions and damage your customers’ trust. Don’t
We are living in uncertain times and while we may not know how the situation will develop, we do know that we want to continue to help businesses throughout this period. The Internet is now, more than ever, the gateway to communication and services. As circumstances continue to develop, it is essential that businesses stay
Facebook have made it clear that in 2020 their focus will be transparency for users. To do this, they have started implementing strategies which allow users more control over what they see in their newsfeed, and Facebook have collected data by surveying users in order to gather opinions. They have even enabled a button to
Facebook’s new privacy focused initiative and changes to algorithm Read More »
Google recently notified advertisers that standard Shopping campaigns will soon be rolled out to Gmail users. According to Google, these Shopping Ads will begin to appear on Gmail commencing the week of March 4th this year. This roll-out includes both Showcase Shopping Ads and Product Shopping Ads. With the implementation of this ad spot, data
If you’ve been using Google on your desktop recently, you may have noticed a few changes to the way in which your search results are displayed. On 13th January Google introduced an updated look for paid and organic search results. This change was made to ensure consistency across multiple devices, as Google had already implemented
Google’s new look for Paid & Organic Search results on your desktop Read More »
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