In today’s digital-first world, your website is one of the most powerful tools your business has. It’s where potential customers go to learn about you, interact with your brand, and, often, make their first purchase. But while many businesses invest in creating a website, far fewer regularly update or improve it. If you’re still relying […]
In today’s fast-paced digital landscape, businesses in Inverness and beyond continually seek innovative ways to stay ahead of the competition. One such method that has proven highly effective is automated email marketing. If you’re not already leveraging this powerful tool, you could miss out on significant opportunities to engage with your audience, increase conversions, and
Are You Using Automated Email Marketing to Your Benefit? Read More »
On 25th September, teclan is proud to host its first-ever Charity Golf Tournament to raise much-needed funds for The Oxygen Works. This is a fantastic opportunity to enjoy a day out on the course, with all proceeds going toward supporting a charity that provides innovative, holistic health and wellbeing therapies for our local community. Golf
Raising Funds for The Oxygen Works: Charity Golf Day & Raffle Read More »
Have you just launched a brand new website for your business? Congratulations! This is an exciting venture, but it also comes with its challenges. One of the most crucial aspects of ensuring your website’s success is its visibility on search engines. As business owners, we might think that simply having our website live with a
Why Quality Content Matters for SEO When Launching Your Website Read More »
Join the Million Steps for Mikeysline Challenge 2024! For the fifth consecutive year, the teclan team and our friends in the business community (both locally and nationally!) are gearing up to take millions of steps to support Mikeysline. We invite you to lace up your walking shoes and join us in this meaningful initiative! Why
Are you a new online business owner eager to propel your products and services into the limelight? Or perhaps you’re seeking innovative ways to market your existing website? Look no further than Google Ads; an online advertising platform developed by Google where advertisers invest to showcase a variety of ad formats, including product listings, service
How To Set Up An Ad Account & Advertise on Google Read More »
In today’s digital age, having a strong online presence is crucial for the success of any business. Whether you’re a small startup or a large corporation, effective digital marketing can help you reach your target audience, drive sales, and grow your brand. However, navigating the complex world of digital marketing can be challenging, especially if
How To Choose The Best Digital Marketing Agency For Your Business Read More »
In this comparison, we delve into the functionality and benefits of Aero Commerce and Shopify, two prominent players in the ecommerce arena, to help you determine the best fit for your enterprise. In the digital age, selecting the right platform can make all the difference between soaring success and stagnant sales. With numerous options available,
Aero Commerce vs. Shopify: Which Platform Is Right for My Business? Read More »
Since the introduction of ChatGPT by OpenAI in November 2022, the business world has been abuzz with speculation about how artificial intelligence (AI) will reshape the digital marketing industry. Scary questions arise: Will sought-after roles like developers or copywriters be replaced? Can AI become so proficient that we won’t need a support team for
What Impact Will AI Have on Digital Marketing In 2024? Read More »
So, you’ve set your sights on a fresh website design for your business and are keen to get an idea of the associated costs. We get it; not everyone is well-versed in setting a web design budget, and some clients may be hesitant to reveal this crucial information to a web design agency. In this
The Cost of a New Website: The Importance of Disclosing Your Budget Read More »
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